Qualitative Research in Design University of Sydney Direct Enroll Program Fall 2024 Semester Design Thinking - Sydney

This unit of study teaches qualitative research methodologies in a human-centred design context. This unit will prepare students for the common industry context of needing to capture latent user needs and diverse stakeholder perspectives to arrive at effective products and services. Students will be required to use qualitative data to synthesise actionable design insights. In this unit of study students will learn how to generate data though observational and interactive methods. This unit explores how qualitative research methods originating in the humanities can be effectively applied to a human-centred design context whilst retaining their rigour and criticality. At the conclusion of this unit students will be able to apply these advanced qualitative methods in their design practice.